Based on my extensive interviews with Brian R., Julia Cesare, and Matthew W, there didn’t really see to be any alternatives other than scouring the web for the answers to their questions or calling up the companies that are running their student loans and trying to get some information from them. They all agreed that calling the student loan companies was incredibly difficult because they did not provide adequate information needed to determine how much they should be paying and how long they should be paying for it. The main issue was the people on the phone did not want to take the time to delve into the specific client’s information and wanted to just give them general answers to move on to the next call. The other alternative was to look online which did provide more information but still was not personalized to each person’s specific plan. They did not buy anything to fix this problem and instead just hoped they were given the correct plan and information. They did however get student loans so that they all had in common. In terms of the student loan, none of them really felt good about their purchase and often had many unanswered questions which is perfect fo ray service because my service would fill this hole in the market. I would describe the segment as one that has virtually no competitors but would be highly sought after by consumers in order to make their lives easier. Ultimately, I feel that my initial service still stands!
Hi Jaiden,
ReplyDeleteI am glad to hear that your product is still valuable to customers. Something to consider is how this is going to be accessible to your customers. How can they easily purchase this product and pay the fee. This is a great idea because it can be an easy one stop for students, but being able to reach your business with ease is just as important.
Sarah